Company History

Prime Television is a wholly owned local Television station registered under the company’s Act CAP 389 of the Laws of Zambia on the 24th September 2010.The Station established full operations on the 25th January,2013 within Lusaka Province. However with a radius of 120 kilometers, we are able to cover Central Province up to Chibombo going North, Southern Province up to Mazabuka going South, Nagoma road block going West and Chongwe going East.


To cover all the Ten (10) Provinces via Digital transmission thereby expanding and diversifying to limits where we will be the biggest privately owned Television station in the country.


We have a variety of studio based programmes and a few recorded ones that run weekdays as well as movies ranging from local, African, American and European as per list below:


We air every day of the week for 24 hours and are always on standby for any News assignment or any other query from our viewers.


To be a leading television station in content and quality programming while delivering value to our viewers locally and internationally


To provide creative programming that is valuable and responsive in informing, educating and enriching society

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